STRATEGIC PLANNING
BRAND ARCHITECTURE
CORPORATE COMMUNICATIONS
SCOPE OF WORK:

Super Saddle

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Super Saddle is a single-product manufacturer of a unique product for the concrete market. We were hired to develop a strategic plan to help launch their product; develop a strategy to open national distribution for their product; and, to create marketing collateral to support those efforts.

Within four months we created their new branding program, developed their strategic plan, and successfully introduced their product within a national distributor's network.

Our branding efforts led Super Saddle to be named Product of the Year at the national World of Concrete.



Super Saddle Identity
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